Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Marshall, MI Population, Income & Demographics 2026

CSAKalamazoo-Battle Creek-Portage MSABattle Creek#1/8 Income

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

6,804

Median Agei

46.5

Race & Ethnicityi

White

86.7%5,897

Two or More

6.4%433

Hispanic/Latino

5%340

Asian

1.2%83

Black

0.6%42

American Indian/Alaska Native

0.1%9

Educational Attainment (Age 25+)i

GED/Alternative

2.8%143

High School Diploma

22.1%1,124

Some College (<1 yr)

9%460

Some College (1+ yr)

8.6%436

Associate's Degree

11.5%588

Bachelor's Degree

23.4%1,194

Master's Degree

13.5%689

Professional Degree

1.8%94

Doctorate

3.3%169

HS or Higher

96.1%

BA or Higher

42.1%

Graduate+

18.7%

Housingi

Median Home Valuei

$173,500

Median Renti

$1,088

Tenure

Owner-Occupied

66.4%2,130

Renter-Occupied

33.6%1,076

Total Units

3,465

Homeownership

66.4%

Vacancy Rate

7.5%

Home Values

Under $50K

2.7%57

$50K–$100K

13.8%293

$100K–$150K

14.4%306

$150K–$200K

27.8%593

$200K–$300K

27.2%580

$300K–$500K

12.8%272

$500K–$1M

0.3%7

$1M+

1%22

Rent Distribution

Under $500

$500–$750

$750–$1,000

277

$1,000–$1,250

345

$1,250–$1,500

167

$1,500–$2,000

$2,000+

Year Built

2020 or later

0.2%7

2010–2019

0.5%18

2000–2009

7.1%245

1990–1999

8.9%309

1980–1989

8.1%279

1970–1979

14.1%488

1960–1969

7.8%269

1950–1959

12.2%422

1940–1949

3.3%114

1939 or earlier

37.9%1,314

Heating Fuel

Utility Gas

87.1%2,792

Electricity

10.3%329

Other

1.4%45

Bottled/LP Gas

1%31

No Fuel

0.3%9

Economyi

Median Household Incomei

$76,050

Mean Household Incomei

$100,148

Per Capita Incomei

$48,007

Poverty Ratei

5.6%

Unemploymenti

6.9%

Labor Forcei

3,572

Household Income Distribution

Under $10K

1.9%60

$10K–$15K

2%64

$15K–$20K

3.7%118

$20K–$25K

3.3%107

$25K–$30K

1.9%61

$30K–$35K

3.9%126

$35K–$40K

4.1%131

$40K–$45K

6.6%213

$45K–$50K

6.3%202

$50K–$60K

5.3%170

$60K–$75K

10.3%330

$75K–$100K

20.1%644

$100K–$125K

3.7%119

$125K–$150K

7%223

$150K–$200K

12.4%396

$200K+

7.5%242

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Commute & Transportationi

Workersi

3,234

Avg. Commutei

20.8 min

How People Get to Work

Travel Time to Work

Social Characteristicsi

Marital Status (15+)i

Veteransi

282(4.9% of civilian adults)