Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Ashland, MO Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

4,914

Median Agei

39.6

Race & Ethnicityi

White

90.3%4,436

Two or More

4.4%216

Hispanic/Latino

3.3%161

Black

1%50

Asian

0.5%27

Other

0.5%24

Educational Attainment (Age 25+)i

GED/Alternative

8.7%303

High School Diploma

13.9%485

Some College (<1 yr)

5.3%184

Some College (1+ yr)

11.8%412

Associate's Degree

7.3%255

Bachelor's Degree

24.2%846

Master's Degree

12.3%432

Professional Degree

3.7%131

Doctorate

5%175

HS or Higher

92.1%

BA or Higher

45.3%

Graduate+

21.1%

Housingi

Median Home Valuei

$258,500

Median Renti

$1,206

Tenure

Owner-Occupied

71.2%1,506

Renter-Occupied

28.8%608

Total Units

2,204

Homeownership

71.2%

Vacancy Rate

4.1%

Home Values

Under $50K

4.4%66

$50K–$100K

1.7%25

$100K–$150K

8.4%127

$150K–$200K

14.4%217

$200K–$300K

30.8%464

$300K–$500K

37.7%568

$500K–$1M

2.6%39

Rent Distribution

$500–$750

$750–$1,000

167

$1,000–$1,250

128

$1,250–$1,500

$1,500–$2,000

131

$2,000+

Year Built

2020 or later

9.5%210

2010–2019

27.1%598

2000–2009

33.4%736

1990–1999

7.7%169

1980–1989

5.5%121

1970–1979

7%154

1960–1969

6.4%140

1950–1959

1.5%34

1939 or earlier

1.9%42

Heating Fuel

Utility Gas

55.9%1,182

Electricity

41%867

Bottled/LP Gas

3.1%65

Economyi

Median Household Incomei

$93,143

Mean Household Incomei

$105,707

Per Capita Incomei

$45,676

Poverty Ratei

4.1%

Unemploymenti

1.8%

Labor Forcei

2,918

Household Income Distribution

Under $10K

2.9%62

$15K–$20K

0.5%11

$30K–$35K

3.1%65

$35K–$40K

2.9%62

$40K–$45K

2.8%59

$45K–$50K

5.2%110

$50K–$60K

5.1%107

$60K–$75K

5.2%109

$75K–$100K

30.5%645

$100K–$125K

15.1%320

$125K–$150K

4.5%95

$150K–$200K

15.4%325

$200K+

6.8%144

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

Programs in this community

Housing Choice Vouchers3 homes

Rental vouchers (Section 8) that help tenants pay for private-market housing

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

621.3%

By Region

Social Characteristicsi

Marital Status (15+)i

Veteransi

231(6.1% of civilian adults)

Health Insurancei

98.8%Insured

1.2%Uninsured