Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Gerald, MO Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

1,368

Median Agei

Race & Ethnicityi

White

75%1,026

Two or More

17.8%244

Hispanic/Latino

4.5%62

Asian

2.1%29

Black

0.3%4

Other

0.2%3

Educational Attainment (Age 25+)i

GED/Alternative

7.7%69

High School Diploma

34.6%312

Some College (<1 yr)

5.3%48

Some College (1+ yr)

15.9%143

Associate's Degree

9.4%85

Bachelor's Degree

11.7%105

Master's Degree

4.1%37

Professional Degree

0.4%4

HS or Higher

89.1%

BA or Higher

16.2%

Graduate+

4.6%

Housingi

Median Home Valuei

$150,800

Median Renti

$842

Tenure

Owner-Occupied

58.9%312

Renter-Occupied

41.1%218

Total Units

581

Homeownership

58.9%

Vacancy Rate

8.8%

Home Values

Under $50K

12.2%38

$50K–$100K

10.6%33

$100K–$150K

26.3%82

$150K–$200K

37.5%117

$200K–$300K

10.6%33

$300K–$500K

1%3

$1M+

1.9%6

Rent Distribution

Under $500

$500–$750

$750–$1,000

$1,000–$1,250

$1,250–$1,500

$1,500–$2,000

$2,000+

Year Built

2020 or later

0.5%3

2010–2019

1.4%8

2000–2009

7.6%44

1990–1999

21.3%124

1980–1989

12.6%73

1970–1979

23.6%137

1960–1969

8.6%50

1950–1959

7.2%42

1940–1949

1.7%10

1939 or earlier

15.5%90

Heating Fuel

Electricity

71.7%380

Bottled/LP Gas

26.6%141

Utility Gas

0.6%3

Fuel Oil

0.6%3

Other

0.6%3

Economyi

Median Household Incomei

$61,458

Mean Household Incomei

$83,570

Per Capita Incomei

$31,995

Poverty Ratei

14.3%

Unemploymenti

6.1%

Labor Forcei

765

Household Income Distribution

Under $10K

7.5%40

$10K–$15K

1.5%8

$15K–$20K

5.7%30

$20K–$25K

4.9%26

$25K–$30K

5.1%27

$30K–$35K

1.5%8

$35K–$40K

6.8%36

$40K–$45K

7.2%38

$45K–$50K

6.8%36

$50K–$60K

1.7%9

$60K–$75K

11.1%59

$75K–$100K

14.3%76

$100K–$125K

14.7%78

$125K–$150K

3%16

$150K–$200K

4.3%23

$200K+

3.8%20

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

Programs in this community

Housing Choice Vouchers5 homes

Rental vouchers (Section 8) that help tenants pay for private-market housing

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

292.1%

By Region

Top Countries

Philippines

Social Characteristicsi

Marital Status (15+)i

Veteransi

91(8.4% of civilian adults)

Health Insurancei

87.5%Insured

12.5%Uninsured