This data is based on ZIP codes 28601, 28610, 28613, 28658, which covers Conover and Catawba and Claremont and Hickory and Hildebran and Long View and Maiden and Newton and Rhodhiss.
The U.S. Census reports business data by ZIP code, not city boundaries. All numbers reflect the combined ZIP codes 28601, 28610, 28613, 28658 area shared across these towns.
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Conover ZIP Area Economy · 2023
Wages +0% vs. avg. Catawba Co. town
Conover's ZIP area supports 53,788 jobs across 2,577 businesses, with workers earning an average of $52K per year, 0% above the Catawba County average. The economy is well-diversified (0.91 index), led by retail trade and healthcare. 81% of businesses have fewer than 20 employees, and each business employs an average of 20.9 people. Jobs declined 0.4% from the prior year while business count declined 0.4%.
Where Businesses Clusteri
Larger blocks have more businesses.
Local Specialization vs. Catawba Avg.i
Industries sorted by relative concentration in this ZIP area.
Business Size Distributioni
2,577 businesses by employee count. 81% are small businesses (under 20 employees).
Micro (<5)
Small (5-9)
Small (10-19)
Medium (20-49)
Medium (50-99)
Large (100-249)
Major (250-499)
Major (500-999)
Economic Densityi
2.00+
jobs per resident
Capped: ZIP includes employers outside city limits
20.9
employees per business
County avg: 20.3+3%
$324K
payroll per resident
$1.1M
payroll per business
Conover ZIP Area vs. Avg. Catawba Co. Towni
All Industries in ZIP Areai
| Sector | Conover ZIP | Avg. Catawba Co. | Spec. |
|---|---|---|---|
| Retail Trade | 381 | 280 | 0.9x |
| Healthcare | 258 | 181 | 0.9x |
| Other Services | 254 | 184 | 0.9x |
| Construction | 227 | 152 | 1.0x |
| Manufacturing | 227 | 149 | 1.0x |
| Professional Services | 226 | 127 | 1.2x |
| Food & Accommodation | 202 | 147 | 0.9x |
| Finance & Insurance | 157 | 94 | 1.1x |
| Wholesale Trade | 153 | 104 | 1.0x |
| Real Estate | 135 | 85 | 1.1x |
| Admin Services | 119 | 78 | 1.0x |
| Transportation | 112 | 69 | 1.1x |
| Arts & Entertainment | 52 | 26 | 1.3x |
| Information | 31 | 18 | 1.1x |
| Education | 21 | 11 | 1.3x |
| Management | 14 | 8 | 1.2x |
| Utilities | 7 | 3 | 1.6x |