Kenansville, NC
Data last updated April 25, 2026
Data last updated April 25, 2026
This data is based on ZIP codes 28349, 28453, which covers Kenansville and Magnolia.
The U.S. Census reports business data by ZIP code, not city boundaries. All numbers reflect the combined ZIP codes 28349, 28453 area shared across these towns.
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Kenansville ZIP Area Economy · 2023
Wages +30% vs. avg. Duplin Co. town
Kenansville's ZIP area supports 1,961 jobs across 114 businesses, with workers earning an average of $54K per year, 30% above the Duplin County average. The economy is well-diversified (0.90 index), led by healthcare and retail trade. 82.5% of businesses have fewer than 20 employees, and each business employs an average of 17.2 people. Jobs grew 11.8% from the prior year while business count grew 6.5%.
Where Businesses Clusteri
Larger blocks have more businesses.
Local Specialization vs. Duplin Avg.i
Industries sorted by relative concentration in this ZIP area.
Business Size Distributioni
114 businesses by employee count. 82.5% are small businesses (under 20 employees).
Micro (<5)
Small (5-9)
Small (10-19)
Medium (20-49)
Economic Densityi
1.80
jobs per resident
17.2
employees per business
County avg: 18.2-6%
$97K
payroll per resident
$932K
payroll per business
Kenansville ZIP Area vs. Avg. Duplin Co. Towni
All Industries in ZIP Areai
| Sector | Kenansville ZIP | Avg. Duplin Co. | Spec. |
|---|---|---|---|
| Healthcare | 28 | 12 | 2.1x |
| Retail Trade | 18 | 23 | 0.7x |
| Professional Services | 11 | 5 | 1.9x |
| Food & Accommodation | 11 | 8 | 1.2x |
| Finance & Insurance | 7 | 4 | 1.6x |
| Construction | 6 | 12 | 0.4x |
| Other Services | 5 | 14 | 0.3x |
| Admin Services | 3 | 4 | 0.7x |