This data is based on ZIP codes 27801, 27803, 27804, 27809, which covers Rocky Mount and Dortches and Elm City and Nashville and Red Oak and Sharpsburg.
The U.S. Census reports business data by ZIP code, not city boundaries. All numbers reflect the combined ZIP codes 27801, 27803, 27804, 27809 area shared across these towns.
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Rocky Mount ZIP Area Economy · 2023
Wages -2% vs. avg. Nash Co. town
Rocky Mount's ZIP area supports 33,504 jobs across 1,688 businesses, with workers earning an average of $47K per year, 2% below the Nash County average. The economy is well-diversified (0.88 index), led by retail trade and healthcare. 81.9% of businesses have fewer than 20 employees, and each business employs an average of 19.8 people. Jobs grew 0.8% from the prior year while business count declined 1.2%.
Where Businesses Clusteri
Larger blocks have more businesses.
Local Specialization vs. Nash Avg.i
Industries sorted by relative concentration in this ZIP area.
Business Size Distributioni
1,688 businesses by employee count. 81.9% are small businesses (under 20 employees).
Micro (<5)
Small (5-9)
Small (10-19)
Medium (20-49)
Medium (50-99)
Large (100-249)
Major (250-499)
Economic Densityi
0.62
jobs per resident
19.8
employees per business
County avg: 18.5+7%
$29K
payroll per resident
$940K
payroll per business
Rocky Mount ZIP Area vs. Avg. Nash Co. Towni
All Industries in ZIP Areai
| Sector | Rocky Mount ZIP | Avg. Nash Co. | Spec. |
|---|---|---|---|
| Retail Trade | 333 | 126 | 1.0x |
| Healthcare | 239 | 84 | 1.1x |
| Other Services | 169 | 66 | 1.0x |
| Food & Accommodation | 168 | 66 | 1.0x |
| Construction | 127 | 60 | 0.8x |
| Wholesale Trade | 106 | 36 | 1.2x |
| Professional Services | 106 | 45 | 0.9x |
| Finance & Insurance | 96 | 41 | 0.9x |
| Admin Services | 93 | 38 | 1.0x |
| Real Estate | 68 | 27 | 1.0x |
| Manufacturing | 52 | 22 | 0.9x |
| Transportation | 48 | 19 | 1.0x |
| Information | 30 | 10 | 1.2x |
| Education | 22 | 7 | 1.2x |
| Arts & Entertainment | 18 | 8 | 0.9x |
| Management | 13 | 5 | 1.0x |
| Agriculture | 3 | 3 | 0.4x |