This data is based on ZIP code 28590, which covers Winterville and Greenville.
The U.S. Census reports business data by ZIP code, not city boundaries. All numbers reflect the combined ZIP code 28590 area shared across these towns.
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Winterville ZIP Area Economy · 2023
Wages -10% vs. avg. Pitt Co. town
Winterville's ZIP area supports 5,730 jobs across 464 businesses, with workers earning an average of $41K per year, 10% below the Pitt County average. The economy is well-diversified (0.93 index), led by retail trade and construction. 83.6% of businesses have fewer than 20 employees, and each business employs an average of 12.3 people. Jobs declined 4.4% from the prior year while business count grew 0.9%.
Where Businesses Clusteri
Larger blocks have more businesses.
Local Specialization vs. Pitt Avg.i
Industries sorted by relative concentration in this ZIP area.
Business Size Distributioni
464 businesses by employee count. 83.6% are small businesses (under 20 employees).
Micro (<5)
Small (5-9)
Small (10-19)
Medium (20-49)
Medium (50-99)
Large (100-249)
Economic Densityi
0.53
jobs per resident
12.3
employees per business
County avg: 14.8-16%
$22K
payroll per resident
$505K
payroll per business
Winterville ZIP Area vs. Avg. Pitt Co. Towni
All Industries in ZIP Areai
| Sector | Winterville ZIP | Avg. Pitt Co. | Spec. |
|---|---|---|---|
| Retail Trade | 76 | 94 | 1.0x |
| Construction | 52 | 59 | 1.1x |
| Other Services | 49 | 54 | 1.2x |
| Professional Services | 44 | 55 | 1.0x |
| Healthcare | 43 | 75 | 0.7x |
| Food & Accommodation | 42 | 62 | 0.9x |
| Real Estate | 31 | 39 | 1.0x |
| Admin Services | 31 | 33 | 1.2x |
| Finance & Insurance | 20 | 40 | 0.6x |
| Wholesale Trade | 18 | 20 | 1.1x |
| Transportation | 12 | 15 | 1.0x |
| Education | 12 | 8 | 1.9x |
| Arts & Entertainment | 12 | 9 | 1.7x |
| Manufacturing | 10 | 13 | 1.0x |
| Information | 8 | 11 | 0.9x |