Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Salem, OH Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

11,758

Median Agei

Race & Ethnicityi

White

95.9%11,272

Two or More

2.1%244

Hispanic/Latino

1.6%184

Other

0.3%37

American Indian/Alaska Native

0.1%13

Black

0.1%8

Educational Attainment (Age 25+)i

GED/Alternative

2.5%210

High School Diploma

35.3%2,964

Some College (<1 yr)

7.5%629

Some College (1+ yr)

8.9%748

Associate's Degree

11%921

Bachelor's Degree

15.8%1,326

Master's Degree

2.9%242

Professional Degree

0.2%17

Doctorate

1%81

HS or Higher

84.9%

BA or Higher

19.8%

Graduate+

Housingi

Median Home Valuei

$119,400

Median Renti

$763

Tenure

Owner-Occupied

57.3%2,946

Renter-Occupied

42.7%2,195

Total Units

5,756

Homeownership

57.3%

Vacancy Rate

10.7%

Home Values

Under $50K

11.4%335

$50K–$100K

28.6%843

$100K–$150K

22.5%663

$150K–$200K

18.4%542

$200K–$300K

9.3%274

$300K–$500K

6.2%182

$500K–$1M

3.1%90

$1M+

0.6%17

Rent Distribution

Under $500

276

$500–$750

642

$750–$1,000

478

$1,000–$1,250

406

$1,250–$1,500

124

Year Built

2010–2019

1.7%99

2000–2009

5.8%334

1990–1999

6.9%398

1980–1989

6%348

1970–1979

8.1%465

1960–1969

12.4%715

1950–1959

15.8%907

1940–1949

4.4%252

1939 or earlier

38.9%2,238

Heating Fuel

Utility Gas

75.2%3,868

Electricity

18.9%971

Bottled/LP Gas

3.6%183

No Fuel

1.7%88

Wood

0.4%18

Fuel Oil

0.3%13

Economyi

Median Household Incomei

$47,073

Mean Household Incomei

$67,179

Per Capita Incomei

$31,259

Poverty Ratei

20.7%

Unemploymenti

6.2%

Labor Forcei

5,953

Household Income Distribution

Under $10K

6.8%350

$10K–$15K

6.1%314

$15K–$20K

5%255

$20K–$25K

13.5%695

$25K–$30K

2.1%106

$30K–$35K

2%101

$35K–$40K

9.2%474

$40K–$45K

2%103

$45K–$50K

5.3%274

$50K–$60K

5.7%292

$60K–$75K

15.3%788

$75K–$100K

11.2%576

$100K–$125K

3.3%171

$125K–$150K

3%152

$150K–$200K

5.6%289

$200K+

3.9%201

Commute & Transportationi

Workersi

5,567

Avg. Commutei

21.6 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

5,584

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

620(6.3% of civilian adults)