Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

New Madison, OH Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

783

Median Agei

51.1

Race & Ethnicityi

White

98.6%772

Two or More

1%8

Hispanic/Latino

0.4%3

Educational Attainment (Age 25+)i

GED/Alternative

8.6%51

High School Diploma

44.1%262

Some College (<1 yr)

3%18

Some College (1+ yr)

8.4%50

Associate's Degree

9.8%58

Bachelor's Degree

9.3%55

Master's Degree

5.7%34

Professional Degree

0.3%2

Doctorate

0.3%2

HS or Higher

89.6%

BA or Higher

15.7%

Graduate+

6.4%

Housingi

Median Home Valuei

$109,900

Median Renti

$888

Tenure

Owner-Occupied

75.4%267

Renter-Occupied

24.6%87

Total Units

356

Homeownership

75.4%

Vacancy Rate

0.6%

Home Values

Under $50K

13.9%37

$50K–$100K

27.7%74

$100K–$150K

28.5%76

$150K–$200K

19.9%53

$200K–$300K

6.4%17

$300K–$500K

2.2%6

$1M+

1.5%4

Rent Distribution

$500–$750

$750–$1,000

$1,000–$1,250

$1,250–$1,500

$1,500–$2,000

Year Built

2000–2009

2.5%9

1980–1989

2.5%9

1970–1979

10.1%36

1960–1969

17.7%63

1950–1959

18%64

1940–1949

8.1%29

1939 or earlier

41%146

Heating Fuel

Utility Gas

78.2%277

Electricity

15.5%55

Wood

4.5%16

Bottled/LP Gas

0.8%3

Fuel Oil

0.8%3

Economyi

Median Household Incomei

$62,500

Mean Household Incomei

$67,405

Per Capita Incomei

$30,894

Poverty Ratei

19.8%

Unemploymenti

3.1%

Labor Forcei

321

Household Income Distribution

Under $10K

7.6%27

$10K–$15K

5.6%20

$15K–$20K

3.4%12

$20K–$25K

5.6%20

$25K–$30K

4.8%17

$30K–$35K

1.1%4

$35K–$40K

6.2%22

$40K–$45K

1.1%4

$45K–$50K

5.4%19

$50K–$60K

8.2%29

$60K–$75K

10.2%36

$75K–$100K

16.4%58

$100K–$125K

15%53

$125K–$150K

5.4%19

$150K–$200K

1.7%6

$200K+

2.3%8

Commute & Transportationi

Workersi

299

Avg. Commutei

25.9 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

311

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

49(7.7% of civilian adults)