Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Massillon, OH Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

32,338

Median Agei

Race & Ethnicityi

White

85.6%27,693

Black

6.3%2,041

Two or More

4.6%1,494

Hispanic/Latino

2.3%744

Asian

0.6%201

Other

0.3%105

American Indian/Alaska Native

0.2%60

Educational Attainment (Age 25+)i

GED/Alternative

3.9%932

High School Diploma

37.8%9,002

Some College (<1 yr)

9.9%2,362

Some College (1+ yr)

11.9%2,830

Associate's Degree

10.9%2,594

Bachelor's Degree

12%2,852

Master's Degree

4.6%1,085

Professional Degree

0.9%203

Doctorate

0.4%104

HS or Higher

92.3%

BA or Higher

17.8%

Graduate+

5.9%

Housingi

Median Home Valuei

$149,900

Median Renti

$862

Tenure

Owner-Occupied

65.2%9,369

Renter-Occupied

34.8%4,996

Total Units

15,379

Homeownership

65.2%

Vacancy Rate

6.6%

Home Values

Under $50K

7.3%684

$50K–$100K

18.9%1,774

$100K–$150K

23.8%2,233

$150K–$200K

20%1,872

$200K–$300K

19%1,776

$300K–$500K

10.1%945

$500K–$1M

0.6%53

$1M+

0.3%32

Rent Distribution

Under $500

634

$500–$750

972

$750–$1,000

1,744

$1,000–$1,250

1,023

$1,250–$1,500

148

$1,500–$2,000

163

$2,000+

Year Built

2020 or later

1.5%237

2010–2019

2.9%448

2000–2009

10.1%1,558

1990–1999

5.3%812

1980–1989

3.8%583

1970–1979

8.7%1,341

1960–1969

13.4%2,065

1950–1959

13.1%2,008

1940–1949

8.1%1,251

1939 or earlier

33%5,076

Heating Fuel

Utility Gas

86.4%12,410

Electricity

11.8%1,696

Bottled/LP Gas

0.8%110

Other

0.5%66

Fuel Oil

0.2%35

Solar

0.2%23

No Fuel

0.1%15

Wood

0.1%10

Economyi

Median Household Incomei

$56,446

Mean Household Incomei

$71,327

Per Capita Incomei

$32,391

Poverty Ratei

13.7%

Unemploymenti

4.4%

Labor Forcei

16,874

Household Income Distribution

Under $10K

4.2%604

$10K–$15K

4.3%624

$15K–$20K

6.4%918

$20K–$25K

3.2%462

$25K–$30K

4.9%702

$30K–$35K

3.8%545

$35K–$40K

5.5%788

$40K–$45K

6.6%955

$45K–$50K

4%569

$50K–$60K

9.1%1,302

$60K–$75K

11.2%1,602

$75K–$100K

13.8%1,983

$100K–$125K

9.8%1,406

$125K–$150K

6%859

$150K–$200K

5.2%745

$200K+

2.1%301

Commute & Transportationi

Workersi

15,892

Avg. Commutei

21.5 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

16,130

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

1,954(7.5% of civilian adults)