Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Rice Lake, WI Population, Income & Demographics 2026

Showing latest census year. Full demographic history available with a paid plan. See products & pricing →

Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

9,030

Median Agei

Race & Ethnicityi

White

87.3%7,884

Hispanic/Latino

5%455

Two or More

4.1%369

Black

2.6%231

Asian

0.5%41

Other

0.4%32

American Indian/Alaska Native

0.2%18

Educational Attainment (Age 25+)i

GED/Alternative

8.5%504

High School Diploma

24.1%1,434

Some College (<1 yr)

4.8%287

Some College (1+ yr)

14.1%838

Associate's Degree

12.3%734

Bachelor's Degree

16.2%964

Master's Degree

4.6%276

Professional Degree

2.5%149

Doctorate

2.5%148

HS or Higher

89.6%

BA or Higher

25.8%

Graduate+

9.6%

Housingi

Median Home Valuei

$193,800

Median Renti

$856

Tenure

Owner-Occupied

55.2%2,195

Renter-Occupied

44.8%1,784

Total Units

4,137

Homeownership

55.2%

Vacancy Rate

3.8%

Home Values

Under $50K

4%88

$50K–$100K

6.8%149

$100K–$150K

15%330

$150K–$200K

27.3%600

$200K–$300K

28%615

$300K–$500K

15.9%349

$500K–$1M

2%44

$1M+

0.9%20

Economyi

Median Household Incomei

$52,417

Mean Household Incomei

$75,558

Per Capita Incomei

$34,870

Poverty Ratei

12.5%

Unemploymenti

3.2%

Labor Forcei

4,635

Household Income Distribution

Under $10K

5.2%207

$10K–$15K

6.4%256

$15K–$20K

3.5%138

$20K–$25K

3.8%152

$25K–$30K

6.9%273

$30K–$35K

4%158

$35K–$40K

5.9%235

$40K–$45K

7.2%288

$45K–$50K

4.5%181

$50K–$60K

6.6%264

$60K–$75K

12.4%494

$75K–$100K

15.2%603

$100K–$125K

6.9%275

$125K–$150K

2.1%84

$150K–$200K

3.5%138

$200K+

5.9%233

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

347

Residentsi

343

Avg. Tenant Renti

$394/mo

Avg. Waitlisti

16 months

Programs in this community

Public Housing126 homes96% occupied$407/mo rent

Government-owned housing managed by local housing authorities

Housing Choice Vouchers119 homes61% occupied$399/mo rent

Rental vouchers (Section 8) that help tenants pay for private-market housing

Project Based Section 894 homes81% occupied$372/mo rent

Privately owned apartments with rent subsidies tied to the building

811/PRAC8 homes

Household Incomei

Based on area median of $52,417/yr

Extremely low incomeUnder $16K/yr

71.1%

Very low income$16K–$26K/yr

24.1%

Low income$26K–$42K/yr

4.8%

Who Receives This Housing

62.5% of subsidized households are headed by a single mother

6% of subsidized households are minority

49% of subsidized households include someone with a disability

50.1% of subsidized households include a senior (62+)

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

2152.4%

By Region

Top Countries

Mexico

Philippines

Germany

Canada

China

Commute & Transportationi

Workersi

4,411

Avg. Commutei

13.2 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

4,487

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

482(6.9% of civilian adults)

Health Insurancei

91.5%Insured

8.5%Uninsured