Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Baldwin, WI Population, Income & Demographics 2026

CSAMinneapolis-St. Paul MSAMinneapolis-St. Paul-Bloomington#114/210 Population

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

4,342

Median Agei

34.1

Race & Ethnicityi

White

95.3%4,139

Two or More

2.4%106

Other

0.9%40

Hispanic/Latino

0.9%37

Black

0.5%20

Educational Attainment (Age 25+)i

GED/Alternative

1.6%42

High School Diploma

27.5%742

Some College (<1 yr)

7.1%192

Some College (1+ yr)

13.1%353

Associate's Degree

12.4%334

Bachelor's Degree

20.7%559

Master's Degree

14.5%391

Professional Degree

0.6%17

HS or Higher

97.3%

BA or Higher

35.8%

Graduate+

15.1%

Housingi

Median Home Valuei

$273,500

Median Renti

$1,154

Tenure

Owner-Occupied

70.6%1,138

Renter-Occupied

29.4%474

Total Units

1,612

Homeownership

70.6%

Home Values

Under $50K

7.2%82

$50K–$100K

0.5%6

$100K–$150K

2.7%31

$150K–$200K

14.3%163

$200K–$300K

36.6%416

$300K–$500K

33.6%382

$500K–$1M

5.1%58

Economyi

Median Household Incomei

$77,179

Mean Household Incomei

$98,418

Per Capita Incomei

$37,587

Poverty Ratei

9.6%

Unemploymenti

0.3%

Labor Forcei

2,244

Household Income Distribution

Under $10K

6.1%99

$10K–$15K

4.1%66

$15K–$20K

1.5%24

$20K–$25K

0.7%12

$25K–$30K

0.6%10

$30K–$35K

3.8%62

$35K–$40K

3%48

$40K–$45K

1.9%30

$45K–$50K

5.7%92

$50K–$60K

7.8%126

$60K–$75K

10.5%169

$75K–$100K

14.5%233

$100K–$125K

6.9%112

$125K–$150K

9.4%152

$150K–$200K

15.9%256

$200K+

7.5%121

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

Residentsi

Avg. Tenant Renti

$395/mo

Programs in this community

Housing Choice Vouchers6 homes

Rental vouchers (Section 8) that help tenants pay for private-market housing

Project Based Section 824 homes91% occupied$341/mo rent

Privately owned apartments with rent subsidies tied to the building

202/PRAC35 homes98% occupied$432/mo rent

Household Incomei

Based on area median of $77,179/yr

Extremely low incomeUnder $23K/yr

93.5%

Very low income$23K–$39K/yr

6.5%

Who Receives This Housing

58.5% of subsidized households are headed by a single mother

4.9% of subsidized households are minority

38.1% of subsidized households include someone with a disability

78.8% of subsidized households include a senior (62+)

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

270.6%

By Region

Commute & Transportationi

Workersi

2,196

Avg. Commutei

25.8 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

2,231

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

203(6.9% of civilian adults)

Health Insurancei

97.4%Insured

2.6%Uninsured