Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Auburndale, WI Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

18,530

Median Agei

41.2

Race & Ethnicityi

White

63.8%11,818

Hispanic/Latino

22.9%4,243

Black

8.7%1,606

Asian

2.2%415

Two or More

1.7%309

Other

0.6%120

Native Hawaiian/Pacific Islander

0.1%19

Educational Attainment (Age 25+)i

GED/Alternative

5.8%745

High School Diploma

31.1%3,967

Some College (<1 yr)

5.4%691

Some College (1+ yr)

13.4%1,710

Associate's Degree

11.1%1,419

Bachelor's Degree

13%1,660

Master's Degree

4.7%596

Professional Degree

0.2%29

Doctorate

1.8%224

HS or Higher

86.7%

BA or Higher

19.7%

Graduate+

6.7%

Housingi

Median Home Valuei

$296,200

Median Renti

$1,208

Tenure

Owner-Occupied

73.3%4,767

Renter-Occupied

26.7%1,732

Total Units

7,708

Homeownership

73.3%

Vacancy Rate

15.7%

Home Values

Under $50K

3.7%178

$50K–$100K

9%430

$100K–$150K

6%288

$150K–$200K

7.5%359

$200K–$300K

24.6%1,172

$300K–$500K

35.1%1,674

$500K–$1M

13.2%630

$1M+

0.8%36

Rent Distribution

$500–$750

$750–$1,000

438

$1,000–$1,250

332

$1,250–$1,500

219

$1,500–$2,000

243

$2,000+

233

Year Built

2020 or later

7.7%590

2010–2019

12.3%950

2000–2009

19%1,468

1990–1999

10.7%828

1980–1989

15.3%1,181

1970–1979

10.2%789

1960–1969

3.3%253

1950–1959

14.2%1,094

1940–1949

5.1%393

1939 or earlier

2.1%162

Heating Fuel

Electricity

96.5%6,272

No Fuel

1.8%117

Solar

0.9%56

Bottled/LP Gas

0.5%33

Utility Gas

0.3%21

Economyi

Median Household Incomei

$77,911

Mean Household Incomei

$93,444

Per Capita Incomei

$34,192

Poverty Ratei

9.5%

Unemploymenti

3.5%

Labor Forcei

9,095

Household Income Distribution

Under $10K

5.2%341

$10K–$15K

2.3%148

$15K–$20K

1.8%115

$20K–$25K

2.5%163

$25K–$30K

5.9%382

$30K–$35K

4.4%289

$35K–$40K

8.1%526

$40K–$45K

2%130

$45K–$50K

1.5%96

$50K–$60K

6.4%418

$60K–$75K

6.7%433

$75K–$100K

13.8%896

$100K–$125K

14.1%918

$125K–$150K

8.2%535

$150K–$200K

9.2%598

$200K+

7.9%511

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

Residentsi

108

Avg. Tenant Renti

$572/mo

Avg. Waitlisti

68 months

Programs in this community

Housing Choice Vouchers49 homes78% occupied$572/mo rent

Rental vouchers (Section 8) that help tenants pay for private-market housing

Household Incomei

Based on area median of $77,911/yr

Extremely low incomeUnder $23K/yr

57%

Very low income$23K–$39K/yr

29%

Low income$39K–$62K/yr

12%

Moderate / aboveOver $62K/yr

Who Receives This Housing

82% of subsidized households are headed by a single mother

84% of subsidized households are minority

26% of subsidized households include someone with a disability

23% of subsidized households include a senior (62+)

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

2,06511.1%

By Region

Top Countries

Mexico

429

Philippines

102

Canada

India

Germany

Guatemala

China

Commute & Transportationi

Workersi

8,607

Avg. Commutei

33.3 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

8,773

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

827(5.7% of civilian adults)

Health Insurancei

85.8%Insured

14.2%Uninsured